We want to help you make more informed decisions. Some links on this page — clearly marked — may take you to a partner website and may result in us earning a referral commission. For more information, see How We Make Money.
The computer science professor finishes preparing his coursework around five o’clock every weekday. Then, after a short break, the live broadcast begins.
“The rule of thumb is I need everything done before 7:00 PM, because once I’m live, I’m live from 7:00 PM to midnight,” says David Cherry, a professor of computer science at Morehouse College in Atlanta. Online, Cherry is better known by DataDave, his username on Twitch, where he has 62,500 followers. His first broadcast, however, was to an audience of one.
“The first time I streamed, I was playing a video game and there was one viewer,” he says. “But that one viewer was chatting with me as I played, making suggestions on what to do next. We chatted about all different types of things while I played. We connected.” Cherry was hooked.
Top streamers on Twitch – mostly gamers – have long been considered superstars, and when a leaked document of creator payouts in October 2021 began making the rounds, it confirmed what many have long suspected: there is a lot of money flowing through Twitch. The platform is also not just for gamers anymore; artisans, creators, and other professionals have flocked to streaming in recent years to earn money, and many have turned their efforts into extra cash every month.
From donation buttons to channel subscriptions, aspiring creators are curious to know how to make money on Twitch and establish a successful Twitch channel. We spoke with successful Twitch streamers about what it takes to earn money doing what you love on the platform. Here’s what they had to say.
Twitch: Not Just for Gamers
Acquired by Amazon in 2014 for $970 million in cash, Twitch is a live streaming platform that hosts 8 million unique creators every month and sees over 31 million visitors a day, according to data provided by the company. Esports and playing video games are what made the platform popular, but not all successful Twitch streamers want your attention all the time.
You don’t have to have a webcam to get started on Twitch, but most users like to see the person who is streaming so they can interact with them in real time.
“About 80% of my Twitch audience is people I would call ‘working lurkers’,” says Christopher Knotbusch, a sculptor whose Twitch channel has 97,700 followers. “These are people who like to have a …….